You can call me Endi 👋🏻
You can call me Endi 👋🏻
7+ years as Product designer. Have been crafted best experiences for many of business line such as Bank, Mutual Fund, Taxi, Building Management,Design Agency, and e-Commerce.
7+ years as Product designer. Have been crafted best experiences for many of business line such as Bank, Mutual Fund, Taxi, Building Management,Design Agency, and e-Commerce.
Working Experiences
Working Experiences
| Product Design POC
Product Design POC
Feb 2024 - Present
Feb 2024 - Present
As a Product Design POC, I manage team members, including task management, nurturing, and overseeing the design process. I am also fully responsible for ensuring that all tribe projects have a great experience, leading all end-to-end design projects that involve high risk and complexity, and connecting all the dots with the design system, upper stakeholders, & cross function business for PDP & Review tribes on TikTok Shop South East Asia and Tokopedia.
As a Product Design POC, I manage team members, including task management, nurturing, and overseeing the design process. I am also fully responsible for ensuring that all tribe projects have a great experience, leading all end-to-end design projects that involve high risk and complexity, and connecting all the dots with the design system, upper stakeholders, & cross function business for PDP & Review tribes on TikTok Shop South East Asia and Tokopedia.
| Sr. Product Designer
Sr. Product Designer
Jan 2022 - Jan 2024
Jan 2022 - Jan 2024
I have responsibilities for crafting and delivering a world-class experience for several tribes, including PDP, Product Review, Loyalty, Promotion, Gamification, Media, Communications, and PLUS. Working alongside managers and principals, I also have the responsibility to nurture four team members, aiming to improve the team's quality standards.
I have responsibilities for crafting and delivering a world-class experience for several tribes, including PDP, Product Review, Loyalty, Promotion, Gamification, Media, Communications, and PLUS. Working alongside managers and principals, I also have the responsibility to nurture four team members, aiming to improve the team's quality standards.
| UX Designer
| UX Designer
August 2019 - Dec 2021
August 2019 - Dec 2021
I have responsibilities for crafting and delivering a world-class experience for several tribes, including PDP, Product Review, Loyalty, Promotion, Gamification, Media, Communications, and PLUS. Working alongside managers and principals, I also have the responsibility to nurture four team members, aiming to improve the team's quality standards.
I have responsibilities for crafting and delivering a world-class experience for several tribes, including PDP, Product Review, Loyalty, Promotion, Gamification, Media, Communications, and PLUS. Working alongside managers and principals, I also have the responsibility to nurture four team members, aiming to improve the team's quality standards.
| UI/UX Designer
UI/UX Designer
March 2018 - August 2019
March 2018 - August 2019
Have responsibility from user interview, wireframing, make the user interface, and validating the design for Fuse Lab numerous clients.
Have responsibility from user interview, wireframing, make the user interface, and validating the design for Fuse Lab numerous clients.
| Design Intern
Design Intern
March 2017 - February 2018
March 2017 - February 2018
Lead Meeserve Project, a Meeting App that fulfills BNI’s employee needs for meeting reservation and make design for the human capital system with a total of 60 modules, from hiring system to retiring system (end to end journey).
Lead Meeserve Project, a Meeting App that fulfills BNI’s employee needs for meeting reservation and make design for the human capital system with a total of 60 modules, from hiring system to retiring system (end to end journey).